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Harnessing the Data Cloud to Empower Our Own Marketing Team: Building a Digital Ads Ecosystem on Snowflake

Snowflake

While digital advertisers and paid media professionals are on the hook to build ample sales pipeline and maximize return on ad spend (ROAS), they’re also expected to deliver personalized advertising content while navigating evolving privacy requirements and adhering to consumer expectations—all while extracting insights from siloed ad platforms.

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The evolution of Facebook’s iOS app architecture

Engineering at Meta

Facebook for iOS (FBiOS) is the oldest mobile codebase at Meta. After years of iteration , the Facebook codebase does not resemble a typical iOS codebase: It’s full of C++, Objective-C(++), and Swift. A few months later, they open-sourced their React-inspired UI framework for mobile, ComponentKit.

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Major Benefits of Power BI you Should Know in 2024

Knowledge Hut

It was released as a standalone product in July 2015 after adding more features including enterprise-level data connectivity and security options, apart from its original Excel features like Power Query, Power Pivot, and Power View. It was unable to perform ad hoc and real-time analysis efficiently. Meijer connected Power BI.

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Do Away With Data Integration Through A Dataware Architecture With Cinchy

Data Engineering Podcast

Summary The reason that so much time and energy is spent on data integration is because of how our applications are designed. Are you bored with writing scripts to move data into SaaS tools like Salesforce, Marketo, or Facebook Ads? Have you ever had to develop ad-hoc solutions for security, privacy, and compliance requirements?

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Bringing The Power Of The DataHub Real-Time Metadata Graph To Everyone At Acryl Data

Data Engineering Podcast

They also share their ambitions for the near future of adding data observability and data quality management features. Are you bored with writing scripts to move data into SaaS tools like Salesforce, Marketo, or Facebook Ads? And don’t forget to thank them for their continued support of this show!

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Top 10 Azure DevOps Job Opportunities in 2024 [Career Options]

Knowledge Hut

These positions cover various duties, such as configuration management, continuous integration and deployment, infrastructure management, and development team cooperation. Take the lead in automating processes and integrating tools to improve software delivery pipelines. Salary: USD 164,500.

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Data Exploration For Business Users Powered By Analytics Engineering With Lightdash

Data Engineering Podcast

Lightdash has fully embraced that shift by building an entire open source business intelligence framework that is powered by dbt models. Are you bored with writing scripts to move data into SaaS tools like Salesforce, Marketo, or Facebook Ads? What was your motivation for releasing Lightdash as open source?