Snowflake

MARCH 26, 2024

This year, we are expanding to five industry events featuring leaders sharing insights relevant to advertising, media and entertainment; manufacturing; healthcare and life sciences; financial services; and retail and consumer goods. Why attend Accelerate Advertising, Media & Entertainment? Ready to Accelerate?

Entertainment 73

Entertainment Manufacturing Media Amazon Web Services 73

Precisely

NOVEMBER 13, 2023

Unlocking Location-Based Context for Highly Personalized Digital Outdoor Advertising Precisely, the global leader in data integrity, is proud to announce an expanded partnership with Vistar Media, the world’s leading marketplace for programmatic digital out-of-home (DOOH). Read more about our product PlaceIQ Movement.

Media 52

Media Data Integration Technology Building 52

Snowflake

NOVEMBER 6, 2023

However, retail media has in recent years emerged as an increasingly promising guard against these economic uncertainties and can even serve as a profitable revenue stream. Retail media refers to the ads posted on a retailer’s media network or e-commerce site that target customers at or near the point of sale.

Retail 76

Retail Media Digital Media Data Collection 76

databricks

JUNE 6, 2023

The Media & Entertainment industry is in the midst of a revolution centered around data and putting consumers at the center of every.

Entertainment 76

Entertainment Media Data 76

Snowflake

JUNE 20, 2023

The Cannes Lions Festival of Creativity, June 18–23, is the premiere media and entertainment industry event, bringing together legends, innovators, and thought leaders from around the globe. Thanks to the Snowflake Media Data Cloud. A thing or two we know a little about (wink). The Snowflake team at Cannes Lions 2023. “We

Media 54

Media Entertainment Cloud Data 54

Mutt Data

OCTOBER 2, 2023

Retail Media Networks - Part II In our previous post , we discussed how Retail Media Networks (RMNs) benefit both retailers looking for additional monetization channels and advertisers aiming for improved product placement. Getting Started So, you want to use a Retail Media Network to publish ads, how do I start?

Media 40

Media Retail Algorithm Designing 40

Mutt Data

OCTOBER 2, 2023

Retail Media Networks - Part II In our previous post , we discussed how Retail Media Networks (RMNs) benefit both retailers looking for additional monetization channels and advertisers aiming for improved product placement. Getting Started So, you want to use a Retail Media Network to publish ads, how do I start?

Media 40

Media Retail Algorithm Designing 40

Mutt Data

JULY 13, 2023

Retail Media Networks 101: 5 Essential FAQs Answered Retail Media Networks (RMNs) are reshaping the landscape of digital advertising. After reading this post you’ll be able to answer the following questions regarding RMNs: What are Retail Media Networks (RMNs)? What are the Unique Traits of a Retail Media Network?

Media 52

Media Retail Amazon Web Services Hospitality 52

Mutt Data

JULY 13, 2023

Retail Media Networks 101: 5 Essential FAQs Answered Retail Media Networks (RMNs) are reshaping the landscape of digital advertising. After reading this post you’ll be able to answer the following questions regarding RMNs: What are Retail Media Networks (RMNs)? What are the Unique Traits of a Retail Media Network?

Media 52

Media Retail Amazon Web Services Hospitality 52

Confluent

OCTOBER 9, 2023

Learn how data streaming and artificial intelligence enables you to project your brand’s reputation with real-time social media monitoring.

Media 78

Media Data Project 78

databricks

DECEMBER 21, 2022

The Databricks Media & Entertainment Symposium brought together industry leaders to discuss the evolving role data and technology play in acquiring, engaging and.

Entertainment 52

Entertainment Media Technology Data 52

Hevo

JUNE 27, 2023

How do you separate yourself from the competition as a media company? You use data to lend that personal touch to your service, making you that much more memorable to your customers. Here’s an example. Spotify CMO Seth Farbman said that Spotify Wrapped was created to help people remember how music impacts their lives through […]

Media 52

Media Data Analytics Data 52

Monte Carlo

FEBRUARY 13, 2023

When two data-driven media companies join forces, two data teams, two data stacks, and two data strategies have to become one. The merger gave Vox Media access to a vast amount of data from the social media platforms where Group Nine found immense popularity with its own content brands, like The Dodo, NowThis, and PopSugar.

Media 52

Media Data Lake Algorithm Data 52

Confluent

JUNE 16, 2022

How real-time integrations between modern and legacy systems benefit communication service providers with autonomous network features, enhanced customer experiences, and more.

Media 86

Media Engineering Systems Architecture 86

The Pragmatic Engineer

MARCH 19, 2024

Devin has dominated tech news for the past few days, with major media outlets running sensational headlines, including the usually reserved Bloomberg’s, Gold-Medalist Coders Build an AI That Can Do Their Job for Them. I suspect the media campaign is overreaching, though. Some articles about Cognition AI’s product launch.

Software Engineer 255

Software Engineer Software Engineering Programming Language Media 255

The Pragmatic Engineer

APRIL 19, 2023

The rise of the "thought leader" Another phenomenon I'm observing in engineering circles is the rise of "thought leader" type of people on social media. There is little connection between social media signaling like the number of followers and the depth of expertise. If so: gather alternatives, and compare them.

Software Engineer 274

Software Engineer Software Engineering Engineering Media 274

Waitingforcode

SEPTEMBER 6, 2023

In our social media and marketing-driven era, it's quite hard to get things right. For me there is one common misconception brought by the Modern Data Stack idea that everything should be now ELT. In fact no, it shouldn't but only can.

Media 228

Media IT Data 228

databricks

MARCH 26, 2024

By Steve Sobel - Global Industry Leader; Communications, Media & Entertainment Today Databricks and Adobe are excited to announce a strategic partnership focused.

Entertainment 133

Entertainment Media 133

The Pragmatic Engineer

JULY 6, 2023

The past week has been interesting for social media giants. Bots and bad actors are present on all social media platforms, and detecting, limiting or banning these accounts is typically done by ML systems which detect suspicious patterns. To get the full issues twice a week, subscribe here. How does Twitter do this detection?

Google Cloud 223

Google Cloud Media Cloud Utilities 223

Snowflake

APRIL 1, 2024

Media and entertainment organizations can unify Salesforce data in Snowflake, leverage data clean rooms to share data in a privacy-preserving way with their partners and fine-tune audience profiles. Through this integration, they can seamlessly share data back to Salesforce to run email and marketing campaigns with precise targeting.

Cloud 114

Cloud Retail Entertainment Media 114

Snowflake

JANUARY 10, 2024

Check out our predictions for AI and ML in media, entertainment and advertising for 2024. By working closely with media partners, adtech and martech providers, and business partners, advertisers can navigate the complexities of the cookieless future more successfully.

Media 89

Media Entertainment Machine Learning Government 89

databricks

MAY 2, 2023

With razor thin margins and increasing competition for the customer, retailers are always looking for new ways to monetize and stay ahead of.

Retail 74

Retail Media Data 74

Engineering at Meta

MARCH 26, 2024

Zuzanna Mroczek, a software engineer on Meta’s Media Platform Team, joins Pascal Hartig ( @passy ) on the Meta Tech Podcast to talk about how her team, which owns the entire flow from serving images from the CDN to displaying them on your device, is driving up image quality across apps, platforms, and devices.

Media 87

Media Manufacturing Software Engineer Software Engineering 87

Knowledge Hut

APRIL 25, 2024

Benefits of Big Data in Communications, Media, and Entertainment Industry 2: Communications, Media, and Entertainment Big data helps and benefits the industry of Communications, Media and Entertainment in the following ways. Even while the data can be gathered, it is rarely or never properly examined.

Big Data 67

Big Data Entertainment Transportation Banking 67

KDnuggets

AUGUST 30, 2023

This post discusses the importance of media mix modeling and how it can be used to maximize the business impact of advertising. It also discusses the impact of seasonality on media advertising and how media mix modeling can be used to minimize the impact of seasonality on business outcomes.

Media 104

Media IT Data Science Data 104

Snowflake

MARCH 28, 2024

Data clean room use cases across industries Key use cases for data clean rooms are found in marketing, media and advertising. This information will be distributed across the different media partners it takes to serve an ad to a consumer.

Media 77

Media Retail Pharmaceutical Hospitality 77

Waitingforcode

JUNE 15, 2023

It was announced in the Data+AI Summit 2022 keynotes and has a lot of coverage in social media right now. Spark Connect is probably the most expected feature in Apache Spark 3.4.0. I'll try to add my small contribution to this by showing some implementation details.

Media 130

Media IT Data 130

Knowledge Hut

APRIL 23, 2024

Big Data in the Social Media Age Big Data and Social Media together are a potent combination—these powerful tools govern the world. Big data does what regular processing systems and DBMS cannot do, and social media brings the world closer. Social media mining is the answer. How do companies secure this information?

Big Data 52

Big Data Amazon Web Services Media Cloud Computing 52

Robinhood

MARCH 7, 2024

In this newly formed role, Paul will advise and support Robinhood as the company expands its marketing efforts across new verticals in sports, entertainment, and media. In addition, Rich Paul, the Founder and CEO of KLUTCH Sports Group, was named a strategic brand advisor at Robinhood.

Entertainment 119

Entertainment Finance Education Media 119

Knowledge Hut

APRIL 23, 2024

These data sets consist of extensive and intricate data from diverse sources, including business transactions, social media interactions, and sensor data. Example of Data Volume A social media platform that processes and stores millions of user posts, comments, and interactions daily is an example of data volume in big data.

Big Data 52

Big Data Media Datasets Unstructured Data 52

Engineering at Meta

MARCH 6, 2024

Third-party servers are responsible for hosting any media files their client applications send to Meta clients (such as image or video files). After receiving a media message, Meta clients will subsequently download the encrypted media from the third-party messaging servers using a Meta proxy service.

Media 131

Media Architecture Metadata Data Storage 131

Engineering at Meta

MARCH 21, 2024

The fediverse promotes innovation and competition by fostering a more diverse and vibrant ecosystem of social media platforms that can easily connect with a wider audience. They’re a popular feature across all social media, but ActivityPub does not have a formal specification for how to handle them yet. What is ActivityPub?

Media 124

Media Building Government Engineering 124

Christophe Blefari

MARCH 22, 2024

OpenAI closing partnerships with major newspapers in Europe — After Axel Springer in Germany , they sign with Prisma Media which groups Le Monde (France), El País (Spain) and the Huffington Post (worldwide).

Electronics 130

Electronics Media Data Python 130

Monte Carlo

APRIL 1, 2024

A follow up to 2022’s Data Quality Fundamentals: A Practical Guide to Building Reliable Data Pipelines published by O’Reilly Media , Mastering Data Quality And Your ABCs educates the next generation of data and AI engineers about the importance of highly reliable data.

Data Pipeline 116

Data Pipeline Media Education Data 116

The Pragmatic Engineer

NOVEMBER 17, 2022

A lot of what I share in The Scoop is exclusive to this publication, meaning it’s not been covered in any other media outlet before and you’re the first to read about it. This was one out of the five topics covered in this week’s The Scoop. The full The Scoop edition additionally covers: Meta’s historic layoffs.

Software Engineer 134

Software Engineer Software Engineering Engineering Media 134

Waitingforcode

FEBRUARY 3, 2023

Recently I see more and more "data contracts" in social media. The single drawback of that movement are all the new buzz words and the time required to understand and classify them into something we could use in the organization or not. It's also a new term and I'd like to see if and how it revolutionizes the data space.

Media 130

Media Data IT 130

Knowledge Hut

APRIL 23, 2024

Privacy is another grave issue, especially on social media where extremely sensitive personal data is shared and stored. For example, social media sites receive scores of photographs and status updates every second. If a social media platform crashes even for a day, it feels almost intolerable to users.

Big Data 52

Big Data Media Government Big Data Skills 52