Snowflake

OCTOBER 25, 2023

It’s on everyone’s mind—and marketers are no exception. Or as a marketer, you may have considerable knowledge about its marketing applications. That said, in some cases there is early tangible value being offered by the marketing ecosystem. You’ve probably used ChatGPT yourself out of curiosity if nothing else.

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Seattle Data Guy

JULY 16, 2023

The ETL & ELT tool market is experiencing continuous transformation, propelled by fluctuating pricing structures and the advent of inventive alternatives. Of course, that is if you… Read more The post 4 Alternatives to Fivetran: The Evolving Dynamics of the ETL & ELT Tool Market appeared first on Seattle Data Guy.

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Knowledge Hut

NOVEMBER 27, 2023

However, whichever channel you set up first or decide to focus on, there are some basic social media marketing etiquette tips that will help your interactions be more engaging and professional. It all contributes to what people think of your brand, so make sure that everything about your social media marketing is positive and professional.

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Knowledge Hut

DECEMBER 5, 2023

In the ever-evolving field of marketing, the role of a Marketing Project Manager is growing in significance every day. These professionals are the linchpins ensuring that marketing campaigns and projects run without a hitch. So, if you've ever thought about steering marketing projects to success, this is your roadmap.

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databricks

MARCH 20, 2024

Through these, marketers can detect subtle differences in customer needs. Next-generation customer experiences are built upon data and insights derived from various touchpoints.

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Knowledge Hut

DECEMBER 18, 2023

Content Marketing is all about serving interests of your prospects through relevant, informative, and crisp pieces of content. The all new technique of content marketing has completely transformed the way the brands or businesses used to communicate with their prospects. This way, marketing content adds more value to your brand.

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Hevo

FEBRUARY 24, 2023

Marketing analytics metrics are essential for gaining access to insightful data that may boost sales, profitability, and brand recognition. The right analytics tools can help locate new markets, audience segments, and potential growth regions. To properly quantify […]

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WeCloudData

MARCH 13, 2024

In this blog, […] The post Analyzing Remote Work Opportunities in Today’s North America Job Market appeared first on WeCloudData. The advent of advanced technologies and shifting attitudes towards work-life balance have paved the way for remote work to become a mainstream phenomenon.

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Snowflake

DECEMBER 11, 2023

You need metrics to do your job well as a marketer but getting clear, meaningful metrics is a huge challenge. According to Salesforce’s 8th annual State of Marketing Report , marketers cite measuring marketing ROI and attribution as their second biggest challenge—something that we here at Snowflake can certainly relate to.

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Knowledge Hut

DECEMBER 5, 2023

This is achieved by means of marketing. Corporations have a separate department for marketing research wherein all the activities related to the communication of the company's products and services are done. This has become essential for every business that wishes to stay on top of the prevailing market competition.

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WeCloudData

JANUARY 19, 2024

Ringing in the New Year: Reflecting on the 2023 Data Science Job Market and Embracing 2024’s Opportunities Well, Christmas has come and gone and so has another year.

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KDnuggets

FEBRUARY 8, 2024

It’s more important than ever to think long-term about the analytics partnerships you forge. Are you choosing technologies that will stand the test of time? Are you choosing companies with proven track records?

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databricks

MARCH 6, 2024

KX and Databricks have partnered to develop time series analytics solutions for the capital markets sector to support many use cases including quant.

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KDnuggets

JUNE 24, 2022

In this article we introduce a few tools and techniques for studying relationships between the stock market and the news. We explore time series processing, anomaly detection, and an event-based view of the news. We also generate intuitive charts to demonstrate some of these concepts, and share the code behind all of this in a notebook.

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WeCloudData

FEBRUARY 23, 2024

For those of you who read my last blog, I looked at how the data science job market had performed in 2023 – at least since August when the data collection began.

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KDnuggets

DECEMBER 13, 2021

So much of data science and machine learning is founded on having clean and well-understood data sources that it is unsurprising that the data labeling market is growing faster than ever.

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Knowledge Hut

NOVEMBER 17, 2023

A marketing project manager is a specialist who oversees projects associated with marketing campaigns, either as an internal team member or as an external agency. Marketing project managers might coordinate a product launch from beginning to end or organize a launch campaign. Let's explore each factor in detail.

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ThoughtSpot

SEPTEMBER 14, 2023

We’re thrilled to announce that both ThoughtSpot and Mode ( acquired by ThoughtSpot in July 2023 ) have been recognized as Leaders in Snowflake's recent Modern Marketing Data Stack report! It signals a new era where data teams and marketing teams can collaborate on data analysis like never before.

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Knowledge Hut

DECEMBER 27, 2023

Many industries, such as medicine, business, technology, defense, aerospace, marketing, and manufacturing, need a team of software developers to ensure their businesses' maximum performance and introduce innovative software and technologies. They make sure that all enterprise applications run smoothly at any cost.

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Hevo

APRIL 12, 2024

Adroll and Salesforce are effective cloud-based platforms that help you market your products and services with advanced functions and algorithms. In today’s fast-paced world, businesses always seek opportunities to expand operations using automated tools and platforms.

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Knowledge Hut

NOVEMBER 15, 2023

In today's constantly connected and data-driven world, markets can greatly enhance their intelligence and decision-making capabilities by embracing AI to the fullest extent. Advancements in AI and machine learning are expected to enhance chatbot capabilities, driving increased market demand.

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WeCloudData

DECEMBER 19, 2023

In my previous blog, I continued to compare Toronto’s data science jobs market against the rest of North America, and after a strong September, it didn’t look especially good for Toronto. It looked as […] The post Toronto’s Data Science Renaissance: A Tale of Two Markets appeared first on WeCloudData.

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Edureka

MARCH 14, 2023

It is called marketing. Having this information and putting them into use is called strategic marketing. Understanding Strategic Marketing Strategic marketing is different from marketing because it aims to differentiate the products from competitors and helps the company achieve its business goals.

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KDnuggets

JULY 20, 2023

To learn more about the DataOps market, download your free copy of the Gartner Market Guide for DataOps Tools.

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Hevo

FEBRUARY 24, 2023

Marketing analytics is essential to understand the marketing impact and predict marketing trends to drive sales. Various marketing analytics processes are used by businesses to improve marketing strategies and the overall performance of an organization.

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Hevo

FEBRUARY 5, 2023

Marketing analytics is the process of measuring, managing, and analyzing data to improve marketing effectiveness and ROI. With marketing analytics, businesses can track the performance of their campaigns, determine which channels are most effective, and allocate their resources accordingly.

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Snowflake

AUGUST 7, 2023

The best marketing combines data insights and creativity—and that’s where one of the many generative AI opportunities is for marketers. That concept is from Al Ries and Jack Trout in Positioning: The Battle for Your Mind —a book every marketer should read. At Snowflake, Sales and Marketing is a unified effort.

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KDnuggets

JULY 14, 2023

To learn more about the DataOps market, download your free copy of the Gartner Market Guide for DataOps Tools.

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databricks

MAY 29, 2023

MMM (Marketing or Media Mix Modeling), is a data-driven methodology that enables companies to identify and measure the impact of their marketing campaigns.

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KDnuggets

DECEMBER 24, 2019

This article is about Market Basket Analysis & the Apriori algorithm that works behind it.

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