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Drive Your Retail Media Strategy with Data Clean Rooms 

Snowflake

It all started with cookies. When you visit a brand’s website, the company drops a first-party cookie that allows the site to remember important user information, such as items you add to your cart, username and passwords, and language preferences. This information falls under the brand’s domain and privacy policies.

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Harnessing the Data Cloud to Empower Our Own Marketing Team: Building a Digital Ads Ecosystem on Snowflake

Snowflake

Ongoing changes in data privacy and policy have had a significant effect on marketing analytics and how our marketing team operates. We’ve been reliant on the cookie to identify people—we haven’t even deprecated the cookie and we’re already seeing challenges.

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Top 50 Cyber Security Terms You Should Know in 2024

Knowledge Hut

Firewall Firewalls can be in the form of software or hardware, monitors, and filters inbound and outbound network traffic based on an organization's created security policies. Cookie Cookies are little pieces of plain text shipped to your browser by a website you visit. It comes in all shapes and sizes.

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Configuring Http4s Security: CORS and CSRF

Rock the JVM

When you navigate to the console through your browsers developer tools, this should be the output: This is the expected behavior if CORS is implemented correctly. Assuming we change the port number in our server to 9000 : val corsService = CORS. withAllowOriginHost ( Set ( Origin. Host ( Uri. http , Uri. RegName ( "localhost" ), Some ( 9000 )), )).

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What are data clean rooms? The best place to share without really sharing

Monte Carlo

This means having clear policies on data retention, access controls, and processing methods. Data clean room examples Publishers sharing data with advertisers As cookies face extinction, clean rooms let publishers share insights about their audiences with advertisers to enhance ad targeting and measure outcomes like sales.

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Are You Doing Your Data Sourcing Right? You Better!

Snowflake

The end of internet cookies has further accelerated the growth in demand for new data sources. Where data acquisition policies have been liberal or nonexistent, external data is usually lurking in corners around the company. Decision-makers know that their own internal data is not enough. Bottom line: Data ecosystems are growing.

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ZIO HTTP Tutorial: The REST of the Owl

Rock the JVM

A popular way to do this is called Double Submit Cookie. cookie is set with the value of the token , and any routes you want protected will need to both send this cookie, as well as the token as a parameter. This means that a secure http-only (i.e. browser javascript cannot access this!)

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