Snowflake

JUNE 8, 2023

Expectations from customers and business partners have changed, making modernization even more critical. Imagine a customer 360, which pulls data from various sources or touchpoints with the customer: a CRM application, sales transactions, web logs, product usage, all enriched with partner or other third-party information.

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Data Engineering Weekly

SEPTEMBER 24, 2023

Data Engineering Weekly Is Brought to You by RudderStack RudderStack Profiles takes the SaaS guesswork and SQL grunt work out of building complete customer profiles so you can quickly ship actionable, enriched data to every downstream team. It’s the same with machine learning. See how it works today. Search and Discrimination!

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dbt Developer Hub

FEBRUARY 7, 2022

Editor's note: In this tutorial, Donny walks through the fictional story of a SaaS company called JaffleGaggle, who needs to group their freemium individual users into company accounts (aka a customer 360 view) in order to drive their product-led growth efforts. What's a customer 360? ​ in our case).

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Data Engineering Weekly

JULY 2, 2023

Data Engineering Weekly Is Brought to You by RudderStack RudderStack Profiles takes the SaaS guesswork, and SQL grunt work out of building complete customer profiles, so you can quickly ship actionable, enriched data to every downstream team. This conference isn't just about talks - it's about collaboration, learning, and leading the way.

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Data Engineering Weekly

JULY 23, 2023

Data Engineering Weekly Is Brought to You by RudderStack RudderStack Profiles takes the SaaS guesswork and SQL grunt work out of building complete customer profiles, so you can quickly ship actionable, enriched data to every downstream team. Source: [link] But what features are important if you want to buy a new GPU?

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Data Engineering Weekly

AUGUST 27, 2023

Data Engineering Weekly Is Brought to You by RudderStack RudderStack Profiles takes the SaaS guesswork, and SQL grunt work out of building complete customer profiles so you can quickly ship actionable, enriched data to every downstream team. 🎤 And guess what? and how the best teams are reducing incident resolution times?

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Data Engineering Data Engineer Engineering Machine Learning 52

Data Engineering Weekly

JULY 9, 2023

Data Engineering Weekly Is Brought to You by RudderStack RudderStack Profiles takes the SaaS guesswork, and SQL grunt work out of building complete customer profiles, so you can quickly ship actionable, enriched data to every downstream team. See how it works today. The call for speakers will be open until the 21st of July.

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phData: Data Engineering

MARCH 11, 2024

The depreciation of third-party cookies has only compounded this problem, leaving companies scrambling to figure out how to implement the systems needed to power growth with their first-party customer data. What is a Customer Data Platform? What’s Driving CDP Adoption? Modern marketing is changing.

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U-Next

MARCH 7, 2023

Customer data is one of the most important types of data for product creation and targeting. There is a need for a customer data platform because these clients are intricate persons, and it is crucial to develop a complete customer profile with all necessary data points. Several data points represent every consumer.

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